Lead Generation Formulas
The sales process has many stages, including lead generation, lead qualification, arranging appointments, and conducting sales conversations. For many entrepreneurs and small business owners, lead generation is one of the most challenging parts.
Without potential people who may be interested in your services and products, your business will decline. Building a pipeline that brings new people into contact with you is the essence of lead generation.
Want to know the secrets to lead generation? Buy and read my book to discover facts about lead generation.
$10 (digital only)
$35
The Author:

Dr. Nancy Zare holds an MSW and Ph.D. in Organizational Planning and Development from Boston College School of Social Work. For more than 10 years she taught an accelerated program on Entrepreneurial Practice, Leadership, Organizational Development, Public Speaking, and Research Methods, both in the US and Sweden. She has studied successful sales professionals and knows exactly why they excel. More importantly, she can teach it to you!
Nancy is also the Founder of Rapport Builderz and past president of the National Speakers Association of New England. She has the gift of taking complex information and simplifying it by finding the nuggets and presenting them with clarity and pizazz. She originated The AlikeAbility™ System to help people sell professional services without being salesy.
A former professor turned entrepreneur, Dr. Nancy is certified in sales training and adult learning. She is the author of numerous articles and several books including Workplace Hostility: Myth and Reality; Introduction to the AlikeAbility™ System; Compelling Selling: Simple & Profitable Tips for Effective, Efficient Sales Conversations; Lead Generation Formulas; and No Pressure Selling: 15 Proven Formulas for Increasing Sales.
Rapport Builderz
Origins of Rapport Builderz
No way I wanted to become a salesperson. When I was a child, I held the stereotype of a manipulative car salesman who would do and say anything to win your business. I rejected this. My values are to help people, be of service, and make a difference in the world with integrity and authenticity. During my education, I passionately studied psychology and social work, eventually earning a Ph.D. Then I accepted a job representing an Employee Assistance Program where I marketed and sold mental health services in the workplace. Lo and behold I found myself in sales! . I wanted to succeed. Since I lacked training in this skill, I began to learn from thought leaders in sales. After reading The Platinum Rule by Tony Alesandra, I had my direction: treat other people the way they wanted to be treated. It resonated with my personal values. This was the beginning of Rapport Builderz. At the core of Rapport Builderz is the AlikeAbility™ System. It is based on the 4 Temperaments, which Hippocrates, the Father of Modern Medicine, formulated over 2000 years ago. Many personality systems come from this theory. Yet, they tend to be complex and lack a prescription for how to apply them to selling. Most importantly, the AlikeAbility™ System is focused on sales, and provides clear-cut directions for how to treat prospects and convert them to clients. We have an expression in our Company.
No Rapport; No Sales.
Know Rapport; Know Sales.
If you’re convinced that rapport is essential to opening sales conversations, to building the Know-Like-Trust factor, then Rapport Builderz gives you the tools to do so quickly and authentically. We open minds to close business.
Testimonials
Contact Us
- 508-981-2315
- nancy@RapportBuilderZ.com
- https://RapportBuilderz.com